Annual HKECIA exhibition survey reflects positive trends in Hong Kong’s exhibition industry
28 September 2017

Annual HKECIA exhibition survey reflects positive trends in Hong Kong’s exhibition industry

The Hong Kong Exhibition & Convention Industry Association (HKECIA) has announced the results of its 2016 annual exhibition survey, which collects key information about exhibition activities in Hong Kong in the calendar year 2016.  The latest results are consistent with wider global political and trade uncertainties of the year, which have slowed the upward trend seen in the Hong Kong exhibition industry in recent years.  Nevertheless, a number of the key outcomes of the survey are very encouraging.  For example, despite challenging economic conditions in 2016, overall visitor numbers to Hong Kong exhibitions remained stable year-on-year, reaching a total of 2.2 million.  At the same time, the number of exhibiting companies rose by just over 2% by comparison with the previous year, indicating that Hong Kong remains an important trade hub and, continues to build on its wide reputation as the Trade Fair Capital of Asia regardless of the economic climate.

While the overall number of exhibiting companies rose from 2015 by 2.3% to 68,544, a breakdown of this figure indicates that the rise was driven by a very strong showing from Mainland China-based companies, of which there was an almost 12% rise.  This suggests that Hong Kong is continuing to be recognised as an important trade platform for exhibiting companies from Mainland China to showcase goods and services to the global businesses community.

The overall visitor number in 2016 exceeded 2.2 million for the first time.  Mainland China outperformed other areas and marked an increase of nearly 3%.  Both numbers of exhibiting companies and visitors also saw positive rises from Hong Kong participants.

In addition, exhibiting companies from both China and Hong Kong contributed strongly toward stand rental revenues, offsetting a softening in demand from other areas and helping to maintain a stable approximate stand revenue total of almost HK$3.4 billion for the year.  The net square meterage occupied by exhibiting companies rose by 7.7% to over one million sqm.

The Chairman of the HKECIA, Mr Stuart Bailey, expressed his satisfaction with the latest results. “Last year was a very challenging one for global trade, so seeing this evidence that Hong Kong continues to draw major local, regional and international companies to exhibit here is very positive news,” he said.  He went on to note, “I find it especially interesting to see the rise in both exhibiting companies and visitors from Mainland China, in an era when many cities in China are actively developing their own exhibition facilities.  We continue to hold many advantages over our regional competitors, and it is vital that we recognise this and do what we can to maintain our hard-won status as Trade Fair Capital of Asia.”

This year’s survey was based on 83 completed questionnaires from a total of 91 ‘trade’ and ‘trade and consumer’ exhibitions of over 2,000 sqm held in 2016. Now in its 22nd year, the survey has been important in revealing patterns and trends relevant to Hong Kong’s exhibition industry that have helped exhibitors, sourcers and policymakers plan for the future.  The survey focuses on large exhibitions occupying at least 2,000 sqm of floor space, and tracks organiser and exhibiting company numbers, visitor numbers, as well as net square meterage occupied by exhibitors and approximate stand rental revenues.

Notes to editors:

1. The HKECIA survey covered number of exhibiting companies, number of visitors, space occupied and stand revenue at major ‘trade’ and ‘trade and consumer’ exhibitions of over 2,000 sqm held in Hong Kong from January to December 2016.
2. The HKECIA distributed the questionnaire to 52 organising companies which ran 136 exhibitions in Hong Kong across the calendar year. Out of these 136 exhibitions, 91 were ‘trade’ and ‘trade and consumer’ exhibitions while the remaining 45 were consumer shows. Figures stated in this media release are calculated from 83 completed questionnaires from ‘trade’ and ‘trade and consumer’ exhibitions.
3. ‘Regional’ in the Survey refers to Australia, New Zealand & South Pacific, North Asia, South Asia and South East Asia. ‘International’ refers to Europe, The Americas, Africa and Middle East.

Attendance figures are counted in terms of number of visits, i.e. if the same person attends exhibitions held concurrently at two different venues, this is counted as two visits.

About the Hong Kong Exhibition and Convention Industry Association

The Hong Kong Exhibition and Convention Industry Association (HKECIA) was established in 1990 to promote Hong Kong as a world-class exhibition and conference destination and the trade fair capital of Asia Pacific. It works to represent the interests of all members involved in the exhibition and convention industries, and provides a unified voice in dealing with the government, legislative and statutory bodies, the media and public organisations, on all matters associate with the role of the exhibition and convention industry in Hong Kong’s economy. In addition, it offers training and educational programmes, and collects, analyses and distributes information and statistics relating to the industry. Currently, HKECIA has 100 members including exhibition organisers, venue managers and operators, contractors, hotels, and travel agents.

HKECIA is a member of UFI – The Global Association of the Exhibition Industry, and AFECA – The Asian Federation of Exhibition and Convention Associations.

For further enquiries, please contact:

Ms Alexandra Seto

Association Manager

Hong Kong Exhibition & Convention Industry Association